My Experience in Marketing amp Sales for Almost 8 years.
Saudi market that gained me many skills and experiences according to different positions in my career
Supervise, evaluate, maintaining sales team and their KPI’s
Manage the database of all sales team and responsible for keeping all HR information fully up to date
Record, analyze & report daily sales figures & inventory
Operate from an annual set of specific goals and objectives with timelines and budget for time and pay
Handle personnel issues and problems and report all incidents.
Identifying potential revenue-generating campaigns and working with the marketing department
Support the company’s product development process with structured feedback from customers
Create and execute account plans and business development strategies
Recruit, Train, and Coach the Sales Team
Communications: cooperate and lead perfect workflow with various departments like IT, HR, Marketing …etc.
Human Resources: Managing Employment Cost, Scheduling Shifts, Training Program, Evaluating Employees
Supply Chain: Monitoring contracts with vendors and order supplies, warehousing, inventory, online orders
Financial: Reporting financial statements and data. improve profitability. Operational budgets. Update and develop menu items based on seasonality and customers’ preferences
Maintenance: Directing maintenance schedule, activity, cost
Customers Service: Supervising Customers feedback, Develop loyalty & the reputation, After-Sale Service, Quality Control
• Building technical knowledge, selling narratives and selling skills for Sales Team in their respective market.
• Engaging with internal Sales, Marketing, and other business functions to analyses and understand Products technologies.
• Building compelling selling stories, rigorously test those stories, capture owners’ feedback, improve those stories and deploy them across Sales teams and key retail partners.
• Developing the competencies for all sales team such as (experts, Retail sales assistants, Promoters ...Etc.)
• Build the capability of sales team through structured competency development and motivation initiatives driving highest volume/value share at retail
• Professional training, coaching, and management skills to strongly support the Brand sales team program deployment within the brand Market scope and reporting to Country Sales Manager
Design training materials and toolkits:
• Design and build engaging and diverse training materials and toolkits for “Brand” products and soft skills to foster a learning environment that supports learning of different types of topics and different learning styles
• Design and implement engagement programs to ensure that learning is engaging and create engaged communities of experts.
Deliver training
• Providing product training combined with consultative selling to the sales team and retail representatives.
• Training can be conducted in:
o In-Store training environment for too small team
o One-To-One Training
o Classroom training for a large group of attendees
o Pre-designed training: According to the privacy of some retailers
• The recruitment, selection, and management of promoter teams throughout Riyadh & Eastern region
• Manage the database of all field sales team and responsible for keeping all HR information fully up to date
• Monitoring and appraising individual performances and Key Performance Indicators (KPI)
• Managing the salaries of promoters to ensure accuracy and received on time
• Ensuring the caliber of our promoters & Salesman teams constantly improves
• Record, analyze & report daily sales figures & inventory
• Communicate incentive programs & other promotions to the team.
• Leading, directing and motivating the team.
• supervising staff attendance and daily reports.
• Handle personnel issues and problems and report all incidents.
• Continually assessing the team to identify areas of improvement and development on an individual and team basis through regular coaching, One-To-One, and team meetings
• Preparation or reports, forecasting, and analysis or opportunity against the target on a daily/monthly basis
• Identifying potential revenue generating campaigns and working with the marketing department to help deliver them
• Support the company’s product development process with structured feedback from customers
• Ensure a high standard of conduct, leadership and service as a Sales Professional, in such a way as to result in complete customer satisfaction
• Create and execute account plans and business development strategies
• independently manage day-to-day sales activities.
• develop and maintain in-depth knowledge of products
• provide marketing training to all account personnel who may come in contact with our product & procedure.
• achieve sales quotas as outlined by management.
• development accounts within the assigned areas.
• development revenue.
• build trust and rapport quickly with customers.
• develop and maintain product technical expertise on the product and processes.
• provide marketing training to other MDM's as applicable.
• demonstrate working knowledge of competitive products.
• update salesforce daily and manage expenses accordingly within the respective territory.
• Planning in advance and ensure that enough products are available for the number of participants.
• Coaching the sales staff:
to ensuring that the outlet staff understand how to establish the needs of a consumer when entering the outlet, and then which Sony Mobiles product will suit that consumer’s needs
• Merchandising:
Ensuring where possible that Sony Mobiles products are placed at eye level and are arranged by category or blocked together in an area within the outlet.
• Reporting:
Making sure to manage the amount of material needed for each week and have the required amount and never run out
Planning and execution of promotional events.
scheduled all duties allocated to you within your market visits cycle and supply a (Work plan) for each cycle to Field Account Manager
issues must be reported to Field Account Manager.
perform additional duties as assigned by management.
My job role was to:
Plan, organize, and execute marketing and sales programs.
Act as the point persons for outside, inside and partner sales teams.
Track market and company sales performance.
Work closely with marketing teams to create programs.
Gather and report customer intelligence to sales teams.
Support marketing plans.
Support all company initiatives, give actionable feedback, share best practices and serve.
Attend trade shows and events to market product.
Keep abreast of industry trends, competition, and new opportunities.
marketing and supervising on POS (Phone On Show), wall ad, all other activities for
advertising and marketing for (Sony mobiles)