Please turn on your javascript Riad Moustafa - Area Sales Manager - Alessa Germany Kitchen Retail Sales - Jeddah, Saudi Arabia

Summary

A highly self-motivated and well experienced Retail Professional with demonstrated ability in Personnel Motivation and People Management. Over 13 years' experience in Retail Sales/Operations. Outgoing team player dedicated to team success and goal achievement. Outstanding interpersonal and communication skills. Highly energetic and adaptable performer able to multitask and drive in the fast paced environment. Self-driven and natural team leader who manages and delivers projects of high standard. Planning store openings, region business budget driving towards to achieve the objective by a proper guidance to the team.

Experience

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Area Sales Manager
Alessa Germany Kitchen Retail Sales
Apr 2019 - Present | Jeddah, Saudi Arabia


Area Sales Manager
• Presented management with new strategies to increase sales of products, enlarge territory, and increase market share.
• Successfully managed to open new showrooms in (Madinah and Khamis Mushit) starting from nothing to the final stages of selling the kitchens.
• Coach and train the showroom team in sales and technical aspects, especially the new joiners to elevate their skills and improve the performance
• Market analysis skills and competitor activity to plan accordingly and improve the sales share, involved in the marketing activities to improve the brand image, and drive new customers to the showroom




 




• Assessed costs and market levels by consulting with senior management and vendors to set prices of goods to maximize profits.
• As an exceptional leader with expertise in Kitchen operations, achieved amazing Result by implementing innovative strategies.
• Responsible for hiring and motivating 20-member team which resulted in producing sales of more than 15 M per year.
• Achieved sales amounting to more than 10 M over 2020 to accomplish 70% of company's sales goal.
• Adjusted sales procedures by tracking customer behavior, market trends, and current market share to realign company goals.

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Area Manager
Burberry Saudi LTD
Nov 2012 - Present | Jeddah, Saudi Arabia

working as Area Manager for Burberry stores in Jeddah and supporting the District manager for Saudi and Bahrain in (Training, store operations, Marketing and strategy, planning for the seasonal stock for whole Saudi and Bahrain stores, customer’s feedback program elevation, planning for the yearly Budget for Saudi and Bahrain Stores

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Area Manager western Region
Coach
Jun 2011 - Oct 2012 | Jeddah, Saudi Arabia

business development
Marketing
Staff recruitment and Development
Customer Service
Brand Awareness
KPI analyst
Operation and Stock Management

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Sales Manger
ROSHANA Group for fashion and Retail
Jan 2010 - Jun 2011 | Jeddah, Saudi Arabia

business development
Marketing
Staff recruitment and Development
Customer Service
Brand Awareness
KPI analyst
Operation and Stock Management

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Customer Service Manager -Jeddah
ROSHANA Group for fashion and Retail
Mar 2009 - May 2010 | Jeddah, Saudi Arabia

Manage large amounts of incoming calls
Generate sales leads
Identify and assess customers’ needs to achieve satisfaction
Build sustainable relationships and trust with customer accounts through open and interactive communication
Provide accurate, valid and complete information by using the right methods/tools
Meet personal/customer service team sales targets and call handling quotas
Handle customer complaints, provide appropriate solutions and alternatives within the time limits; follow up to ensure resolutionKeep records of customer interactions, process customer accounts and file documents
Follow communication procedures, guidelines and policies
Take the extra mile to engage customers

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Store Manager at ZARA
AL-HOKAIR Group for Fashion and Retail
Jan 2007 - Feb 2009 | Jeddah, Saudi Arabia

business development
Marketing
Staff recruitment and Development
Customer Service
Brand Awareness
KPI analyst
Operation and Stock Management

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Store Manager At PRADA
Prada Group
Apr 2006 - Jan 2007 | Dubai, United Arab Emirates

business development
Marketing
Staff recruitment and Development
Customer Service
Brand Awareness
KPI analyst
Operation and Stock Management

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Marketing Specialist
HAKKAN INT Group for Bags and Accessories
Apr 2004 - Jan 2006 | Istanbul, Turkey

Conduct market research to find answers about consumer requirements, habits and trends
Brainstorm and develop ideas for creative marketing campaigns
Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
Liaise with external vendors to execute promotional events and campaigns
Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)
Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
Undertake individual tasks of a marketing plan as assigned

Education

Aleppo University
Bachelor, Bachelors, Bachelors in Business Administration, Business Administration‎
Business Administration
Grade A+
2003

Skills

Expert · Speaks English And Arabic.
Expert · Strong Problem-solving And Analytical Skills
Expert coaching and staff Development
Expert Commercial Business Command
Expert Conservation Awareness
Expert Customer Analysis
Expert Customer Interaction Management (CIM)
Expert Experience Of Sales Management Including The
Expert Loss Prevention
Expert Market Planning
Expert Markets Analysis
Expert Retail Management
Expert Stock Management and Inventory processes
Expert teams’ Deliver

Languages

Expert Turkish
Expert English
Expert Arabic